About PRIMAA

A trusted bridgebetween Europeand India.

Who we are

PRIMAA Enterprise LLP is a women-led advisory firm based in Chennai, India, serving as a trusted bridge between Europe and India. We facilitate strategic bilateral partnerships, cross-border trade, and market entry by connecting businesses, government bodies, academia, and chambers of commerce to foster value creation and long-term economic impact.

Who we work with

Four kinds of partner.One table.

Acting as a trusted facilitator, we connect businesses, government bodies, academic institutions, and chambers of commerce to foster value creation and long-term economic impact.

  1. 01

    Businesses

    Market entry and growth

    Companies from Europe finding footholds in South India, and Indian enterprises reaching European buyers and partners.

  2. 02

    Government bodies

    Bilateral facilitation

    Delegations, state initiatives and trade programmes that need a trusted local counterpart on the ground.

  3. 03

    Academia

    Knowledge transfer

    Universities and colleges collaborating on research, exchanges and future-focused student projects.

  4. 04

    Chambers of commerce

    Network building

    Industry associations looking to convene the right members on both sides of the corridor.


Team

The FoundingPartners.

Portrait of Mrs. Mahalakshmi Vaddadi

Founding Partner — Chennai, India

Mrs. Mahalakshmi Vaddadi

Mahalakshmi is an HR leader skilled at shaping strategic direction and executing impactful projects. With a unique blend of creativity, compassion, and the ability to unite diverse stakeholders, she excels in building trust and fostering connections across all levels, from grassroots communities to senior policymakers. A gifted communicator, she drives collaboration and positive change in every endeavor.

LinkedIn
Portrait of Ms. Priti Prabhoo

Founding Partner — Germany

Ms. Priti Prabhoo

Priti is a globally recognized product leader with extensive experience in delivering strategic enterprise solutions. Having worked and lived in the USA, Germany, and India, she excels in building strong stakeholder relationships, fostering team collaboration, and managing complex projects that drive business success. Her multidisciplinary expertise spans Strategy, Product Management, Technology, Engineering, and Operations.

LinkedIn
Mr. Vijay Kumar Vaddadi

Strategic Advisor

Mr. Vijay Kumar Vaddadi

35+ years in international trade and investment strategy · Knight of the Order of Oranje-Nassau, conferred by the Netherlands

LinkedIn